We enhance law firms' market presence with ROI-focused strategies across the digital landscape.
We leverage data to decode successful strategies, amplify growth, and innovate new pathways for law firms.
Learn How We OperateOur strategy involves creating customized plans that are specifically designed to meet your law firm’s goals and overcome its challenges, setting you apart from your competitors. We are committed to your success and hold ourselves accountable for our work. We offer transparent reporting, clear workflows, and a partnership that is truly focused on your growth and success.
Choose us as your strategic partner to navigate the complexities of marketing in the legal sector. Together, we will ensure your practice not only achieves but surpasses its business goals.
We believe that each marketing channel has its own key to success, particularly in the legal sector. By identifying and leveraging the most effective channels within the limits of your law firm’s resources, we aim to direct you towards the marketing strategies that offer the greatest value. This careful and strategic approach ensures that your law firm’s marketing efforts are not only effective but also efficient, freeing you to concentrate on your core practice of law.
Our skill in developing marketing solutions for law firms means we’re not just mixing various marketing techniques; we’re designing a customized strategy that optimizes impact with minimal effort, ensuring your firm is distinguished in a competitive market.
Think of us as an extension of your law firm. We collaborate closely with you, providing dedicated support and guidance akin to an in-house team, yet without the added burdens of management overhead and internal politics. As external specialists, we offer the advantage of scalability; as your firm expands or your needs evolve, we can adjust our services accordingly. This adaptability ensures that you receive the precise level of support necessary at each phase of your firm’s growth. However, our focus extends beyond mere growth. We are equally committed to helping you navigate potential risks. Our extensive experience enables us to identify threats to your firm’s market position and propose strategies for mitigation, securing a path to sustained growth.
In a time when AI is transforming industries and the only constants are changing algorithms and client preferences, our emphasis is on deciphering the evolving relationship between people and technology. Our approach is customized to meet the specific demands of the legal field, avoiding generic solutions in favor of tailored strategies that align with your firm’s unique audience and goals.
Companies that Trust US
Transform Your Law Firm's Client Acquisition Strategy
We leverage data to decode successful strategies, amplify growth, and innovate new pathways for law firms.
Frequently asked questions about Digital Marketing for Law Firms
Customer satisfaction has always been essential to our approach. We strongly believe in taking care of our customers’ customers so that our customers will take care of us.
I’ve heard this can take time, how fast can you get results?
In our feedback the speed of execution on projects is typically dependent on external factors like internal resources, data, feedback times, and generally reflects the sales cycle in any given vertical. But the largest single observable factor in failure tends to be poor planning on the side of external service providers. Poor planning can amplify timelines, while excellent structural execution can exponentially speed up execution.
Our focus on repeatability and quantifiable results means that we’re constantly searching for efficiencies and how to get clients the results they expect as quickly as possible.
Why are you guys so cheap?
If you’ve been working with traditional vendors, big names, or anyone who’s been in the business for a long time, you may be surprised by how low our prices are. The fact is that we still have the heart of a young company. For the CMO, middle manager, business owner, or head of sales that knows you need more inbound leads, we understand you’re taking a gamble by not buying big name brands.
We know we’re pricing our services 50-80% cheaper than you’d be getting at a traditional organization. We’re fine with it because we want massive growth and a happy customer base. Additionally we’d love to make sure that our services continue to be accessible to smaller companies long into the future.
Why are you guys so expensive?
On the other side of the coin, we know for the average business that marketing may be the largest non-material and payroll expense you make. While we’re not the cheapest option out there, we believe our price point is the perfect entry point for anyone in the market to afford and still allow us to grow and foster the best talent across the world.
We know how harrowing it is to roll the dice when you need to win. Don’t worry, we live to win.
At the end of the day it all depends on your business and needs. Few companies are willing to guarantee results, but we are willing to give clear projections based on available data and execute against those guesses.
What goes into your work?
Early on we dive into understanding your particular market. This helps us understand what your customers want to see, and what they’re reading. Once we have a plan our team will ensure that you’ve pointed out any flaws and from there it typically comes down to our ability to focus for hundreds of hours of pure execution.
What if I don’t like your work?
One of the best things about working with a company like ours is that we’re always willing to go the extra mile. While we have to stick to the deadlines and workflow explicitly laid out in our proposals, we also stand by our work, and are more than willing to fix or improve anything that’s left our hands.
What if I don’t get the results I’m hoping for?
On the rare occasion that the services you’ve paid for don’t perform we make sure cancellation is easy. If our team does fail to execute for some reason we won’t hesitate to offer refunds.
How do you report on results?
We primarily use Google Analytics 4 and Looker Studio to understand your site and our results.
Do I get to keep what you do? Who owns the work?
Absolutely, when we say the customer comes first we absolutely mean it. A big reason we started Web Upon was because we hated to see all the scammers and hucksters giving business owners headaches out there. We always do what we can to help build your business, and if you’re not happy with our results we have no hard feelings about parting ways.
Who produces the work?
A big part of our success is quality craftsmanship. We manage the vast majority with our in-house team and when necessary pull from talent in the USA and across the world to get the best experts all working on one project.
Our Law Firm Digital Marketing Workflow
Excellence is not an act, but a habit and we love to habitually win for our client. Our process is focused on maximizing success no matter what changes might be shaking the market at the moment. Consistency is key, and working with Web Upon means clear goals, defined execution, and quantifiable impact.
STEP 1: PRELIMINARY RESEARCH
Once we get started we undertake a deep analysis of your company’s previous efforts, your customers, and the competition out there. Launching any strategy is dependent on balancing business goals, current market conditions, and an understanding of your customers. We integrate ourselves into your market and create a plan that will help you succeed in any macro climate.
STEP 2: BUSINESS DISCUSSION
Our first “official” chat gives us an opportunity to get to know you and your needs. This is your chance to tell us about your business challenges and what you want to see out of our work. We start to bring our thoughts to the table given what we’ve seen from the competition and tailor a plan to your business needs.
STEP 3: STRATEGY CREATION
The marriage of our understanding and your expertise is the creation of a clear strategy and timeline for launching. We’ll clearly discuss all our findings with you and use our data to finalize a plan that we can stand behind. Once the plan is laid out, our team will execute no matter what the weather.
STEP 4: EXECUTION
The buck stops with us. We do what we say we’re going to do, and do what we can to keep you in the loop as we proceed. Better still, we’re always available by email or for a quick call.
STEP 5: ANALYZE & RESPOND
You can expect the same gusto from us fifteen months after kickoff than you got from us on day one. We’re firm believers in the customer is always right. If you don’t feel like we’re winning for you, then we’re not happy. You can expect clear reporting from us & a clear map of what we’ve done and where we’re going. Since we’re constantly iterating on the work we’re doing you can expect our work to continually compound over time.